The American Small Business Research CenterThe American Small Business Research CenterOriginal Research. Trusted Data.

Research Partner

Make It Loud Digital Marketing

Make It Loud Digital Marketing participates as a research partner for Google Business Profile, review sentiment, local search visibility, AI search, and customer reputation research.

Research Published

Published | ASBRC-2026-009

The 2026 North Atlanta GBP Sentiment Report

This report analyzes 46,656 Google reviews across 60 North Atlanta businesses to identify recurring reputation patterns, category differences, and common improvement areas in local service markets.

View Research

Published | ASBRC-2026-013

The North Atlanta Digital Presence Gap

This study estimates the scale of website absence, Google Business Profile gaps, incomplete digital profiles, and AI-search visibility risk across Gwinnett, Forsyth, Cherokee, and Hall counties.

View Research

Published | ASBRC-2026-019

The North Atlanta Review Economy Study

This study finds that 87% of North Atlanta consumers read online reviews before choosing a local business, while rising minimum standards for review count and star rating are making reviews a primary filter for local purchase decisions.

View Research

Disclosure Statement

Research partners may provide topic context, access to subject matter expertise, or financial support for the research process. The American Small Business Research Center maintains editorial independence. Research partners do not determine findings, methodology, conclusions, or publication decisions.